i love these video especially when there is a vintage motorcycles involved (aka something i will never own).  i also love gant ruggers stuff, but don’t own any.  if i head back up to nyc this spring, i will definitely be making some purchases.

on a different: the band playing in the video is us royalty who also did the video for gant ruggers f/w 2010.  i downloaded half of their new album yesterday.  i can’t decide if i like them or not.  “every summer” (released a couple of years ago) is a great track, but their insistence on being aligned to the fashion world turns me off a little bit.  i understand the importance of good promotion, but they seem to be taking it a bit too far.  i like my rock bands to at least pretend like they don’t give a shit (see below).